The Brand Playbook: The Ultimate Game Plan for Building Your by Donovan Boyd

By Donovan Boyd

Donovan Boyd, "The advertising Coach", is a passionate, hardworking, attentive company guy, and the CEO of The Boyd workforce, LLC. not just does Donovan carry a bachelor's measure in enterprise management with a focus in advertising from Fordham collage, and an MBA from South collage, his specialist history encompass 10 years of promoting and model administration adventure in schooling, song, leisure, and personal consulting. ahead of beginning The Boyd team, Donovan served as an intern within the city advertising division for Atlantic files and served as a volunteer coordinator for Russell Simmons' Hip Hop Summit motion community. He spent 2 years as a advertising and marketing Director for a neighborhood constitution university in Cleveland, OH whereas conserving an artist administration and promotional corporation for four years. due to the fact that then, he created the credible company training company referred to as, The Boyd staff, LLC, with the venture to aid companies & participants release their model strength via leading edge recommendations that create model worth & relief purchaser loyalty. Donovan's ardour is to trip the rustic and teach humans at the development possibilities inside their enterprise. His most up-to-date e-book, the emblem Playbook, is definitely the right device wanted for brand spanking new and destiny marketers. via Donovan's assorted heritage, he has set the appropriate starting place for potent branding and advertising as "The advertising Coach."

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